Сетевое издание
Международный студенческий научный вестник
ISSN 2409-529X

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The linguistic anthropological theories by Humboldt, Dell Hymes, Boas, Sapir, Hurrelmann, Kohlberg, Gilligan, Erikson, Mead say that interaction as a type of ‘speech event’ or ‘ethnography of communication’ is a constituent element for socializing. As we know from own experience that it is absolutely impossible to exist without the lifelong process of inheriting and disseminating norms, ethnical principles, customs, ideologies and rules, values providing all human beings with the skills and habits necessary for interactive participation within the society continuity. Consequently, we acquire a function of being a member of social groups. Nevertheless, besides a natural intention to interaction, a self-estimation or evaluation begins to develop inside of our biological behavior. Consequently, we may elicit anthropological phenomenon like looking glass self (self-awareness or self-image) by Mead or self-absorption by Erikson, or a diminished self-esteem by Gilligan. Their theories add up to a common identity ‘the self’ is regarded as learning to take the role of the other or a sense of identity through imitation or a challenge of intimacy and isolation. As we notice this peculiarities in a popular self-portrait photograph-trend called ‘selfie’ traced to 2002 typically taken with a hand-held digital camera or camera phone and shared on social networking services such as Twitter, VK, Facebook, Instagram, Flickr or MySpace. At first ‘Selfie’ appeared in an Australian internet forum (as a matter of fact, the word itself an Australian origin) as ABC Online on 13 September. After that it begins to overdrive its pace in a cyberspace as a form of self-posing. Today there is even a selfie site called ItisMee. In November 2013, the word ‘selfie’ was announced as being the ‘word of the year’ by the Oxford English Dictionary. However, most sociologists affirm that selfie like all social trends has its merits and demerits. The following citation proves the fact about the gist of ‘selfie’: from one side it is an egocentric act, from the other side, a journalistic moment as it cultivates a ‘visual culture’…the selfie shows how we feel, where we are, what we are doing much like a photojournalist image social lives are more electronic...’